With excellent transport connections, strong job opportunities, highly rated schools and a thriving town centre, Reading continues to attract families, professionals and retirees alike. Located in the heart of Berkshire, the town combines the convenience of city living with easy access to the countryside, making it one of the most desirable places to live in the South East.
Whether you’re relocating for work, looking for outstanding schools or simply searching for a vibrant place to call home, here are five reasons why Reading remains such a popular choice.
1. Excellent Transport Links Make Commuting Easy
One of the biggest advantages of living in Reading is its outstanding transport network. The town is served by Junctions 10, 11 and 12 of the M4, providing convenient access to London, Bristol and South Wales, while the M3 and M40 are also within easy reach.
Reading Station is one of the UK’s busiest rail hubs, offering direct services to destinations across the country. Fast trains operated by Great Western Railway connect Reading with London Paddington in around 25 minutes, while South Western Railway runs services to London Waterloo and Basingstoke.
The arrival of the Elizabeth Line has further strengthened Reading’s links with the capital, providing direct services into central London and Canary Wharf.
2. Reading Offers Strong Employment Opportunities
Reading has long been recognised as one of the UK’s strongest regional economies, with high employment rates and salaries that consistently outperform national averages.
According to Berkshire Observatory, the local economy is supported by thriving sectors including technology, finance, telecommunications and professional services. The town has earned a reputation as part of the UK’s “Silicon Valley”, attracting global businesses and skilled professionals.
Major employers in and around Reading include:
- Microsoft
- Oracle
- Cisco
- Prudential
- Verizon
The nearby Thames Valley business corridor continues to attract investment, making Reading an appealing location for both established professionals and graduates starting their careers.
3. First-class educational establishments
For families considering a move, Reading offers an impressive range of educational opportunities.
The University of Reading has built an international reputation for teaching, research and innovation, consistently ranking among the UK’s leading universities. Its award-winning campus and strong industry links make it a major attraction for students from around the world.
And schools in Reading boast some impressive statistics (provided by Living Reading):
- The best A-level results in the country with the highest average point score per academic entry – three schools in the top 100 schools.
- 8th best school for GCSE results (Reading School) and three schools in the top 50.
- The first University Technical College (UTC) in the country to be rated ‘outstanding’.
- Reading has a higher proportion of pupils going to Oxbridge and Russell Group universities in the UK.
4. Shopping, Restaurants and Independent Businesses
Reading town centre offers a diverse mix of shopping, dining and entertainment. Residents can enjoy everything from major high-street brands to independent boutiques and local traders.
Popular destinations include:
- The Oracle shopping centre.
- Broad Street.
- Reading’s regular food and farmers’ markets.
- Independent cafés, bars and restaurants across the town centre.
The dining scene has expanded significantly in recent years, with cuisines from around the world represented across the town. Whether you’re looking for a quick coffee, family-friendly dining or an evening out, there is something to suit every taste.
5. History, Culture and Things to Do in Reading
Reading offers far more than excellent transport and career prospects. The town has a rich history and a vibrant cultural scene that appeals to residents of all ages.
Historic landmarks include Reading Abbey, founded in 1121 and once one of the largest and wealthiest monasteries in Europe. The abbey is also notable as the burial place of King Henry I.
Elsewhere, residents can explore museums, galleries, churches and green spaces, while the town’s venues regularly host live music, theatre productions and comedy events. Reading is also internationally known for the annual Reading Festival, one of the UK’s most famous music events.
Thinking About Moving to Reading?
Whether you’re searching for your first home, relocating for work or looking for more space, Reading offers an excellent mix of career opportunities, outstanding schools and vibrant local amenities.
Our team has extensive knowledge of the Reading property market and can help you find the right home in the area. Browse our latest properties, explore our local area guides or get in touch to discuss your next move.
Ready to discover everything Reading has to offer? Get in touch with our team today and let us help you find your perfect home.